Cure Cancer funds innovative, early-career researchers working to find a cure for all types of cancer. In 2025, we supported their Superhero Streamers event by donating 30 Oodie vouchers as prizes for participants who raised over $1,000 during the month-long charity stream. 

Impact:

• 30 Oodie vouchers donated
• Incentivised streamers to hit fundraising goals 
• Supported breakthrough cancer research

Beyond Blue provides mental health support and suicide prevention services to people across Australia. In 2024, our team took part in a Step Up for Good challenge – a month-long internal initiative to raise funds and awareness while promoting wellbeing for our team. 

Impact:

• $10,628 raised for mental health support
• 3,722,216 steps walked by the team
• 1 team member hit 1 million steps

Starlight Children’s Foundation brightens the lives of seriously ill and hospitalised children by delivering fun, joy, and support. In 2024, we supported their Game Changers fundraising challenge by donating 20 Oodie vouchers as prizes for streamers who raised over $1,000. 

Impact:

• 20 Oodie vouchers donated
• Contributed to Starlight’s 2024 campaign
• Helped motivate streamers to raise more 

In October 2023, we hosted our first-ever Ditch Your Dupe event in Shoreditch, London. Fans traded counterfeit wearable blankets for authentic Oodie™ Originals — and we donated their swapped dupes to animal charities across the UK, helping keep rescue pets warm and cosy. 

Impact:

• 1,500 Oodie™ Originals given away
• Dupes donated to 9 UK animal charities 
• Helped animals stay warm across the UK 

The National Breast Cancer Foundation (NBCF) funds breast cancer research towards its vision of zero deaths from breast cancer. We donated $5 from the sale of every product sold from our Mumma Bear Collection in Australia, which launched for Mother's Day 2022.

Impact:

• Funded breast cancer research
• Supported ‘Zero Deaths’ mission
• $5 per sale donated from Mumma Bear Collection 

Canteen helps young people aged 12–25 cope with cancer through counselling, peer support, and specialised programs. We donated $20,000 to support Canteen’s work, alongside a personal donation of $8,288 from our founder Davie. 

Impact:

• Funded youth cancer support services 
• $20,000 company donation
• $8,288 personal donation from Davie 

Good360 gives surplus goods from businesses to Australians in need through a network of over 4,500 charities and schools. We donated tens of thousands of Oodie™ Originals, blankets, sleepwear, and pet beds to help people and pets stay warm, while reducing landfill. 

Impact:

• $5M+ in donated products 
• Tens of thousands of Oodie products to people in need 
• Diverted quality goods from landfill 

In Kind Direct redistributes donated consumer products to UK charities, schools, and community groups that support people in need. We donated over 15,000 Oodie™ Originals, slippers, sleepwear, loungewear, and jackets to provide warmth and comfort across the UK. 

Impact:

• Supported 578 different charitable organisations 
• £500K+ worth of product donated 
• 15,000+ Oodie items to people in need

Thread Together provides clothing to over 2,000 people in need every week through a national network of charity partners. We donated discontinued stock and as-new product returns to help support their mission of keeping Australians warm and comfortable.

Impact:

• Discontinued stock repurposed for good
• Products kept out of landfill
• Supported frontline clothing distribution programs